Which elements of your customer experience need human assistance, and which can be safely resolved by your customers on their own time.
Foundations of Great Service
Good self-service can delight your customers, giving them control over their experiences while saving time and effort for them — and for your company, too. Poor self-service, on the other hand, can be a frustrating waste of time that reduces customer loyalty.
In this lesson you'll learn
All the benefits and opportunities of quality self-service — and how to avoid common pitfalls. Watch the video to discover:
Understanding how structure, design, and contents combine.
If a self-service document is on your website and nobody reads it, does it improve your CX?