Blog Author

Kristen Bryant Smith

Kristen Bryant Smith is the VP of Marketing at Help Scout. She’s a lover of sports, movies, and wine and an advocate for equity and inclusion.

Posts by Kristen

Help Scout Has a New Look

Inside Help Scout

Help Scout Has a New Look

Things may look a little different, but we’re still the same: Unveiling and taking a behind-the-scenes look at Help Scout’s new brand identity.

Attract, Delight, Repeat: How To Turn Ecommerce Buyers Into Repeat Customers

Customer Service

Attract, Delight, Repeat: How To Turn Ecommerce Buyers Into Repeat Customers

Beyond Tickets: How Support Teams Impact Revenue (Featuring Litmus and Close)

Customer Service

Beyond Tickets: How Support Teams Impact Revenue (Featuring Litmus and Close)

Delivering More Customer Delight, Not More AI Hype

Inside Help Scout

Delivering More Customer Delight, Not More AI Hype

Today we’re announcing two brand new AI features from Help Scout: AI drafts and AI answers. We’re so excited for you to try them, but it’s also important for us to keep it real about what they’ll change and what they won’t.

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Inside Help Scout

Help Scout Joins the Shopify Plus Certified App Program

Inside Help Scout

Help Scout Joins the Shopify Plus Certified App Program

Help Scout Announces Partnership with TD SYNNEX

Product Updates

Help Scout Announces Partnership with TD SYNNEX

Why We Redesigned Inbox

Behind the Scenes

Why We Redesigned Inbox

Growth & Culture

Conversation Corner: Making Support a Whole Company Sport

Customer Engagement

Conversation Corner: Making Support a Whole Company Sport

Creating Champions: A Guide to Effective Customer Advocacy

Customer Engagement

Creating Champions: A Guide to Effective Customer Advocacy

How To Create an Outstanding Ecommerce Knowledge Base

How To Create an Outstanding Ecommerce Knowledge Base

Customer Service

A Practical Approach to AI Transparency

Scaling Service

A Practical Approach to AI Transparency

AI and the Race for the Light

AI and the Race for the Light

How to Create a Predictive Customer Service Strategy (and Why You Should)

Leading Service

How to Create a Predictive Customer Service Strategy (and Why You Should)

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